Property data is a must-have for any broker or agent who sends out email to customers. Why? Research shows that poor, unappealing content is the No. 1 reason why people ignore or even (oh no!) unsubscribe from emails lists. Let’s face it. Every business person loves email. You can launch a message out to thousands […]
If schools are one of the most important factors that buyers look for in a home, why don’t you have school boundaries showing prominently on your real estate website? These simple lines on a map are one incredible selling tool for brokers and agents. According to a study by the National Association of Realtors, the […]
Real estate map plugins can boost the value of any neighborhood and when you look at how “hang-outs” are promoted in a place such as New York, there’s a strategy there for any area. Whenever you see a TV show or read an article about listings in big cities like New York City, you always […]
Success is in the little details and that’s why real estate WordPress websites can easily help you maximize every little detail of your website. Take social share buttons for example. Those are the little icons that go at the bottom (or top) of a web page and encourage people to share or like the content […]
Real estate data can be a tremendous resource to help brokers and agents compete on Facebook, Twitter, Instagram and Pinterest. Compete you might say? Aren’t sites like Facebook just a community of friends? Aren’t posts supposed to be a steady stream of cat photos, vacation snapshots and what people ate for lunch? Isn’t it a […]
There’s a correlation between real estate data and the menu at a ritzy restaurant if you pay close attention to what is being said. Let’s say one day you sit at a fine dining establishment, poring over a very complex menu, not sure what to order. Should you ask the waiter for a recommendation? Naturally, […]
Real estate databases can turn a golden opportunity into a platinum opportunity when it comes to open houses. For years, meeting potential buyers at an open house has always been one of most reliable, time-tested ways to generate leads and new customers. There are not too many instances in real estate, in fact in any […]
In this internet age, real estate professionals should spend more time working on the web appeal of their listings instead of focusing on the actual curb appeal. A professor from Old Dominion University discovered some interesting observations of consumers in a study titled “Toward An Understanding of Real Estate Home Buyer Internet Search Behavior.” Prof. […]
It’s okay for real estate professionals who write a blog to admit sometimes it’s just a big pain and that’s when real estate data can come to the rescue. Let’s face it. For busy brokers and agents who manage everything from open houses to newspaper ads to home stagings, finding the time and motivation to […]
If you are a broker or agent and don’t use a WordPress website, you are basically missing out on real estate plugins and thousands of other cool features (many free) that you can provide to visitors. And if you aren’t working with a seasoned developer for WordPress real estate websites, you might be adding some features […]
WordPress real estate websites create several strategic advantages for brokers and agents because of their versatility, ease of use and speed. That’s why WordPress is one of the most effective website platforms in the world and the most user-friendly for busy real estate professionals. Let’s just give one example. One web strategy that brokers and […]
Embedding the right real estate map functionality on your website can be a powerful tool when you approach sellers. Let’s face it. Experts will tell you that people love to talk about themselves and second to that, people love to talk about their homes. What if you could use real estate map technology to talk […]