One of the most important pieces of information a real estate agent or broker can place on their website to help parents has nothing to do with a property itself. It’s school boundaries. Those critical lines on a map that will determine which school a child will attend. As everyone knows, the choice of a […]
When it comes to real estate WordPress themes there are many advantages. And then there are the minefields. When the difference between a shoddy WordPress-based real estate site can mean the loss of buyers for million dollar homes or sellers for your target neighborhoods, you might want to invest the time to make the right […]
Why is the Crosby, Stills, Nash and Young song “Teach Your Children” so popular? Because educating the young is one of the main responsibilities of any civilization. And that is why data about school attendance boundaries is so important for real estate agents and brokers. In a recent survey of 1,000 home buyers conducted by Realtor.com, […]
Marketing experts will tell you that certain words have incredible power. The word “free” or “guaranteed” for example. When marketing to Millennials, real estate brokers and agents would be smart to pay attention to the word “walkability.” It would also be smart to have real estate data to point out the “walkability” of the properties […]
As a real estate professional you may have heard about Google’s “Mobilegeddon” event earlier this year. The update to their ranking algorithms took place on April 21 2015, and leading up to that date, Google essentially told all website owners your site had better be “mobile-friendly” or you are going to lose rankings. But the […]
Various experts are saying they believe big real estate data is only going to be the domain of the mega real estate sites such as Zillow, Trulia, Realtor.com and others. One person even said, “It will become increasingly difficult for individual real estate agents to be visible to consumers both online and offline as the […]
Traditionally, the way we learn about history is through the characters involved. Genghis Khan, George Washington, Napoleon Bonaparte, George Patton, etc. But one writer, Sir Barry Cunliffe, argues that it wasn’t characters who shaped history, it was geography. Geography was incredibly important then, as it is now. The geography of real estate is especially important. […]
There are several articles circulating on the web about how to choose a real estate agent. They all seem to say the same thing, and they all also miss out on a few important qualities that brokers and agents should possess in this day and age. One of these qualities includes the latest real estate […]
It’s a new year and you got your resolutions all set to go. You plan to increase your real estate business, lose weight, exercise more, spend more time with the family or a friend, travel, paint the house, whatever it may be. Now we all know where most of these resolutions end up. Sometimes you […]
It’s no secret this country has gone through some tough economic times and is on the slow road to recovery. A few years ago, jobs disappeared. Housing dropped. Wallets and pocketbooks shrunk. Things appear to be getting better — the unemployment rate is declining and the demand for real estate listings is increasing in some […]
It’s not often a person is credited with creating a new or popular phrase in the English language. Writer, Malcolm Gladwell, took the term “tipping point” to a whole new level with his book of the same name published in 2000. He pointed out there are three characteristics of a tipping point — one is […]