Real estate data can be a powerful asset when it comes to creating popular and attention-getting social media posts. Most people are obsessed with Facebook. With more than one billion users, Facebook certainly dominates the social landscape. But as many of you know, Facebook can be kind of frivolous. You will see all sorts of […]
A “thought leader” is a buzzword that continues to circulate in business circles today but with local real estate data, a savvy broker or agent can apply this strategy to set themselves apart in their niche markets. By basic definition, a thought leader is someone who is seen as an authority in their field and […]
Real estate data can be like an award-winning photograph when approaching potential listings. For example, in Photoshop, there is a feature called “layers.” With this function you can create different layers for an image to enhance different areas. You might want to create one layer to boost the color. Create another layer to darken the […]
Property sales data on your website in the form of charts can have an incredible impact on the readability of real estate blogs and frankly, any content that is produced. This is why. Google (and don’t forget Bing) has been on a mission these past several years to create algorithims that can detect quality content. […]
Here’s a way to use real estate data for one of the greatest and often overlooked inventions of the Internet. We’re talking about “alerts.” That beautiful byproduct of web technology that is an effective way to attract customers and build valuable email subscribers. It’s a simple gift that can bring in major deals. On the […]
You walk into your office, click on your desktop computer, see your website looks fine and anticipate another happy day at work as a real estate professional. Wrong! Because, while your desktop computer might show your website is working well, there’s another digital trend with responsive real estate websites that cost you clients, opportunities and […]
Finally, Millennials are tipping their toes into the real estate market and here’s how you can help them with a real estate data API on your website. The housing market is hot. According to Redfin, home sales rocketed up 9% in March compared to a year ago. The typical home was under contract in just […]
Home sales data can be one of the most helpful tools when dealing with a client who is difficult or uncooperative. Every broker and agent encounters them. It’s just human nature. And when you throw in a transaction that involves someone’s home and hundreds of thousands of dollars, that’s a recipe that will only exacerbate […]
When faced with a low appraisal and danger of losing a sale, brokers and agent might consider these real estate data tools to hold the sale together. Low appraisals happen. We all know there are a number of reasons why – too many short sales in the neighborhood, overpricing, inflated prices for certain homes, etc. […]
People make some tough decisions in their lives. Who to marry. Where to work. Where to live. And here’s one near the top of any list. Should I sell my existing home before I buy another? Or should I wait and then sell my current home? When it comes to real estate-related decisions, this is […]
When housing markets overheat, there is no better tool for real estate brokers and agents than Recent Home Sales Data. Every one who has been in the biz knows what those days are like. Buyers are in a frenzy. Homes are snatched right out of their hands (along with your commissions). Prices keep escalating. It […]
They say a picture is worth a 1,000 words but displaying them on a top-notch WordPress real estate website could be worth a 1,000 new customers. Let’s face it – images rule the web. Entire multi-billion websites have been built on the display of photos – Instagram is one. Pinterest is another. Every post on […]